If you are someone who has been working in search engine optimization for some time now, good writing is a must. So here we discuss important factors to keep in mind while writing.
For example, you should know that grammar has a huge impact on search engine optimization. This is not because bad grammar does not perform well with search engines but because it dampens user experience.
When someone opens a blog post and sees grammatical errors in it, what they think immediately is that no effort was put into proofreading that content.
If a blog does not have the time to proofread its own content, can you say that the blog is credible and could be fully trusted about the information that it has shared at? If you want to improve the quality of your writing, then we are here to give you proper guidance.
Important Factors to Keep in Mind While Writing
Improve Your Grammar
If you want to improve the grammar of your blog posts, the most obvious answer is to improve your own grammar. So, this means that you should not only be reading and listening more but also be writing more. By making it a practice, you can improve your grammar.
You can also look into basic grammatical rules to brush up on some basics. However, it is a time taking process. If you want to improve the grammar of your blog posts immediately, you can take some external help.
A grammar checker tool is the best way to go for external aid. In most cases, this tool is easy to use and available for free on the web. All you will be required to do is to copy and paste the content on to the tool and you should be good to go.
The tool will point out all grammatical mistakes and, in most cases, it should also give you suggestions on how you can improve. Likewise, you can choose to hire an editor.
An editor may cost you a little but if you own a blog and you have multiple writers and your blog is generating revenue, an editor can be a huge help. An editor will not only point out your grammatical mistakes but also contextual mistakes.
When and where we should use Small Caps
The first thing which a reader sees while viewing a document is the heading. At times, the heading is interesting with the text style used is not attractive enough.
This can also result in the attention of the reader being reduced. Small caps text is used for a number of purposes including content headings. Here are some key uses of small caps text.
It is a common saying that the reader decides about reading a text piece after glancing at the heading. This statement does hold water. If your heading does not have a catchy appearance, it would be hard for the reader to keep himself engaged.
Small caps are used for various purposes including headings for content pages/blogs. As it is mentioned above, the correct heading style would help you in catching the attention of
the reader. What does a word written in small caps look like? All the alphabets would be written in caps but the size of the first alphabet would be different. The first alphabet would be larger in terms of size than the other alphabets.
Quality Writing Means Brand Enhancement
When the marketing strategy of a product is being designed, the goal is nothing but to capture the attention of the customers. By using a unique text style for the headings, this task can be completed.
The use of small caps for product banners and online marketing campaigns is an effective strategy. On some web pages, you see small caps being used for page headings, brochures, and banners. The goal is nothing but to get noticed.
A word written in small text gets noticed more quickly as compared to standard text. Hence, it becomes a strong option for product marketing. If you want your targeted customers to get attracted to a particular line of text, write it in small caps.
Small caps are an unusual but attractive form of text that can be used for various purposes. It is a good option for getting customer attention. For instance, you can use it to create the heading of a document so that readers can notice it in a quick manner.
Along with that, this form of text helps you with marketing as well. If you have a catchy one-liner for a new product campaign, use small caps as the text style.
Adopt the Change
When you are a writer, especially in 21st century, the thing is different. The profession of writing has changed over the course of time. How people create content has changed over the course of time.
Today, people don’t need a pen and paper. They don’t need ink. They need a laptop and they want the latest version of Microsoft Office. That is great but with the invention of all this new tech, writers should learn all these new techniques required to work in this field.
One new tool in the market is the word counter tool. Compared to the last few decades, it is a new invention. It is a digital tool that we use to view how many words are there in our content. You can also view how many characters are there in your content.
This is great because this is not just a static figure. As time changes and you type in words, you are able to view this content’s change number of words. Is not that amazing how that can happen?
Keep an Eye on Word Count
In the digital age, you are working with a few things. You are working with deadlines and limits. You have limited time to create content and you have to fit it all in for a particular number of words.
These words matter because, in the digital age, only specific word ranges work well for some businesses. Other businesses use different techniques. But word limits matter a lot. And is there a better way to keep in limit without manually counting your words?
The answer is yes. And it is, as you guessed rightly, to use the word counter tool. It is available for free on the web so why not use it for our own gains as writers? You can use this tool on Microsoft or search for one online.
So these are some tips and trick that you can consider, if you want to see a noticeable improvement in your writing skills over time. If you want to add some more, feel free to comment here.